LocalOye tests professional partners on 45 parameters and verifies them on the Aadhaar database before signing them up. Similarly, Qyk judges vendors on portfolio and client feedback, which it grades on an internal quality system. Housejoy puts potential providers through a two-to-three-hour assessment process at its centre, where they are graded on the quality of the work they do. “A very important thing is quality,“ said Aditya Rao, LocalOye’s founder and CEO. “When it comes to service, the human element is involved.“
Several on-demand service startups in this space outsource this time-consuming, human-intensive process to third-party agencies such as IDfy and InstaVeritas. According to IDfy CEO Ashok Hariharan, by efficiently making use of technology to automate manual interventions such as checking court records, the time taken is cut down by 70%. “The foundation of any verification check is to establish the authenticity of the identity card.Almost 25-30% of identity cards are fake in India,“ said Nikhil Mulchandani, founder of InstaVeritas, whose clients include Zimmber, Mr.Homecare, and Urbanclap.
After identity, the next step involves a current and a permanent address check, since most migrant workers shift locations frequently.
This is followed by a court record check, which involves filtering through the database.
